An example of a branded television commercial

After we shot three "Local Life" segments for Bentley University the asked for a television commercial.

We shot on location at Bentley University. Bentley's staff was so accommodating and friendly. We had a tight schedule and hit every time slot. Professors had limited time to record their segments. In addition, we had to set up and breakdown each camera setup so every professor had a different backdrop.

In editing we had to make sure Bentley's branding was incorporated. So we took cues from their style guide to develop the motion graphics that we incorporated into the final video.